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This month on Marketing O' Talk, digital marketing experts share essential tools for Google Ads, Microsoft Advertising, & more! Christine Zirnheld and Greg Finn are joined by Andrea Cruz and PPGreg to talk about Google tools like keyword planner, Google Ads Editor, and Data Studio. Plus, the bunch discusses some standout third-party tools you'll go bananas over, from research tools like Scrapebox and Semrush, to landing page tools like Microsoft Clarity and Hotjar. Listen to learn all the tools you need to move your accounts in the ripe direction.
Meet our guests
Greg Finn, Partner at Cypress North & Marketing O'Clock cohost
Christine Zirnheld (aka Shep) Digital Marketer at Cypress North & Marketing O'Clock cohost
Andrea Cruz, Senior Digital Marketing Manager at KoMarketing
PPCGreg, An enigma in the digital world, never staying in one place to long, never falling in love
PPC Tools Mentioned:
- Google Ads Editor
- Shared negative keyword lists
- Placement exclusion lists
- Data Studio
- Keyword planner
- SEMrush
- Keyword Freak
- SpyFu
- AdBeat
- Swydo
- SuperMetrics
- A PPC Chart Makeover: Month Comparisons
- GTM
- Marketo
- Microsoft Clarity
- CrazyEgg
- Google Optimize
- Hotjar
- Unbounce
- Shogun
- Opteo
- Clickcease
- LindedIn’s Insight Tag
- Screaming Frog
- Buzzsumo
- Scrapebox
- Barnacle SEO