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Newsletter 
EP. 313
January 12, 2024
New Story oVERGEneralizes Google (and SEOs) Impact on the Web
This week on Marketing O’Clock, a new article on SEO has us on the Verge of our sanity. Then, we *check out* the changes coming to Microsoft Advertising’s hotel ads. Plus, TikTok adds some new Partner Tools, for good measure.
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I think my favorite part of the latest Verge controversy is their complaint about headers.
Damn you SEOs! Damn you for breaking content into digestible chunks that we tell every 5th grader to use when writing as they serve numerous pedagogical purposes…. Damn… you. pic.twitter.com/C6gXIUKNVz
— Mordy Oberstein *AI Overview Overlord Overload* (@MordyOberstein) January 8, 2024
ICYMI: Google Perspectives data shows Twitter (X), YouTube and Reddit are more often to show up than anything else https://t.co/wGCC1OKnuS pic.twitter.com/AjafYcdhbb
— Barry Schwartz (@rustybrick) January 9, 2024
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