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EP. 407

November 10, 2025

Pmax Has Come A Long Waze: New Inventory & Placement Reporting is on the Way

This week on Marketing O’Clock: Three new Performance Max updates, including Waze inventory for store campaigns, and more channel reporting visibility — plus, Sam Altman hints at advertising on ChatGPT, and Google Merchant Center debuts a video asset management feature.

Main Digital Marketing News

 

 

3 Performance Max Updates you Need to Know

 

OpenAI’s Sam Altman Raises Possibility Of Ads On ChatGPT

 

Google Merchant Center Adds “Creative Content” Section with Video Assets

 

 

 

 

 

Take of the week

 

 

 

PPC Kirk is Urging Advertisers to Please Fight that “Gotta Tweak it” Compulsion

 

 

 

In case you missed it

 

 

 

The Biggest Myth in Google LSAs Right Now