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EP. 332

May 24, 2024

Google Takes More GaMbLes on AI… Unpacking Google Marketing Live Announcements

This week on Marketing O’Clock, we’re unpacking all the headlines from Google Marketing Live. Google wants advertisers to grow a (Power) pair, advertisers win the data with new pmax insights, a brand new feature for merchants in the SERPs, and Google is ADding shopping and search ads to AI overviews.

Main Digital Marketing News

Google Marketing Live 2024: Everything You Need to Know

Google CEO Sundar Pichai on AI-Powered Search and the Future of the Web

Take of the Week hashtag Fire

 

Google Marketing Live Pmax Audience Reaction 

ICYMI, something that you just might not have seen

 

AI Overviews Age Mishap 

We include every article from the lightning round and absolutely everything that we cover in our weekly newsletter!

 

 

How to use the new Customer Acquisition Goal in Google Ads