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EP.98
November 29, 2019
Bid farewell to blind smart bidding. Top bidding signal reporting is here.
Google Ads provides top bidding signal transparency, Google Analytics works on improving attribution models, Twitter initiates an account clean up, YouTube TV Masthead Ads are now available to all advertisers, marketers question if voice search has lived up to the hype, Instagram offers a behind the scenes look into its explore page, and Facebook comments on testing a facial recognition app with their employees.
- Skip ahead to your favorite segments
- Digital Marketing News
- Lighting Round - Paid & Non Paid
- Take of the Week
- Must Read
- WTH
- Cool Tool
- Working Hard Or Hardly Working
- After Show: Shoot the Heck
[02:25]
- [02:25] Google Ads to Provide More Data on the Performance of Smart Bidding ARTICLE BY: LOREM IPSUM
- [04:28] Introducing 'Attribution Beta' in Google Analytics ARTICLE BY: LOREM IPSUM
- [07:19] Twitter will remove inactive accounts and free up usernames in December ARTICLE BY: LOREM IPSUM
[13:49]
- DAA introduces CCPA opt-out mechanism similar to ‘ad choices’ ARTICLE BY: LOREM IPSUM
- Google Continues to Command a Significant Share of Search Ad Revenue ARTICLE BY: LOREM IPSUM
- Google Makes YouTube Masthead Ads on TVs Available to All Advertisers ARTICLE BY: LOREM IPSUM
- Fixed: Google Ads Overreported Conversion Bug ARTICLE BY: LOREM IPSUM
- Joe Rogan and Tulsi Gabbard Talk Google Customer Service
- Google cleans up [Christmas] ARTICLE BY: LOREM IPSUM
[29:45]
- Google Maps the dominant local search tool, followed by Facebook and Yelp ARTICLE BY: LOREM IPSUM
- Brands on Twitter can now hide replies to tweets ARTICLE BY: LOREM IPSUM
- I Invented the World Wide Web. Here’s How We Can Fix It. ARTICLE BY: LOREM IPSUM
- Facebook Is Testing Two Rows of Facebook Stories ARTICLE BY: LOREM IPSUM
- If You Haven’t Optimized Your Website for Voice Search Yet, You’re OK ARTICLE BY: LOREM IPSUM
- Pinterest launches Pinterest Shop for small businesses that make and sell products ARTICLE BY: LOREM IPSUM
- Instagram Explains How Posts Are Chosen for the Explore Page
- Instagram explains how it uses AI to choose content for your Explore tab ARTICLE BY: LOREM IPSUM
- Introducing Facebook Viewpoints ARTICLE BY: LOREM IPSUM
- Old Navy to invest more in brand-building instead of discount messaging ARTICLE BY: LOREM IPSUM
- Help stop the sale of Public Interest Registry to a Private Equity Firm ARTICLE BY: LOREM IPSUM
- New Google Meta Tag Resulted In Pages Not Being Indexed: Now Fixed ARTICLE BY: LOREM IPSUM
[10:40]
- Aaron Levy, @bigalittlea ARTICLE BY: LOREM IPSUM
[52:51]
- Google for Jobs: Everything you need to know to optimize for better ranking ARTICLE BY: LOREM IPSUM
[47:52]
- Facebook built a facial recognition app for employees ARTICLE BY: LOREM IPSUM
[50:13]
- 100+ GREAT Content Marketing Examples & Ideas [Interactive] ARTICLE BY: LOREM IPSUM
[44:45]
[55:50]
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