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Ep. 430

April 27, 2026

It’s CPC’s World: CPC Campaigns Are Live For Some & CPC Added to ChatGPT

This week on Marketing O’Clock: ChatGPT is making moves with CPC and expanding its ad visibility. Plus, Microsoft launched AI Max for Search campaigns and ChatGPT to expand ads to logged-out users.

Main Digital Marketing News

OpenAI adds CPC ads to ChatGPT

CPC Campaigns Are Live For Some Advertisers

ChatGPT Ads Expand To Logged-Out Users

Microsoft Launches AI Max and New Ad Tools for the “Agentic Web” Era

Take of the week

 

 

 

OpenAI Ads’ New CPC Model Is Secretly the Old CPM Model

 

In case you missed it

 

 

 

Campaign Types Decide Your Audience Targeting