EP.15

• Facebook continues to refine its app data & ad-targeting safety measures
  • New ad targeting and API updates have advertisers complying with anti-discrimination policies and privacy policies on Facebook.
• Twitter updates TOS and privacy policy to comply with GDPR
  • With GDPR fast approaching other platforms and companies like Twitter are changing their privacy policy to comply with the new regulation
• Facebook gives creators new ways to monetize videos, while pushing more users to Watch
  • Facebook continues to compete with video platforms and streaming services like YouTube and Hulu with their new Facebook Watch. You can now target people that are more likely to watch your videos.

• Google confirms rolling out a broad core search algorithm update earlier this week
  • Google announces another Broad Core update and reminds us that they do this several times a year.
• Fake Reviews From Facebook Are A Growing Problem On Amazon, Google
  • Merchants are using Facebook to flood Google and Amazon with fake reviews.
• Snapchat launches Spectacles V2, camera glasses you’ll actually wear
  • Snapchat comes out with version two of their camera glasses and worked out many of the major kinks users complained about with the first pair.

• Marketing Technology Landscape Supergraphic (2018): Martech 5000 (actually 6,829) by Scott Brinker

WATCH US IN ACTION