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EP.67
April 26, 2019
What Slowed Growth in Paid Search Spending Means For You
On this episode of Marketing O’Clock, Merkle reports on digital marketing trends for Q1 of 2019, ads may become inevitable for Netflix, we learn how Google Data Studio can be utilized for Facebook ads, Vimeo launches Showcase, Greg goes on a Twitter rant, Hertz website design nightmare becomes a reality, and Instagram begins testing different ways you can see your total like count.
Read the full show notes at https://marketingoclock.com/slow-growth-paid-search-ep-67/
- Skip ahead to your favorite segments
- Digital Marketing News
- Must Read
- Lighting Round - Paid & Non Paid
- WTH
- Cool Tool
- New Google smart bidding signals coming: price competitiveness, seasonality for Shopping campaigns
- Twitter’s ad revenue jumps 18% as marketers invest more on the platform
- Building New Roads for Auto Marketers on Spotify
- Facebook ad revenue keeps rising, 3 million advertisers using Stories Ads
- App-marketer spending on Apple Search Ads Grew by 90% in less than a year
- Get started: Migrate now to final URLs to improve tracking
- Why Netflix may have to introduce ads and how TV is becoming a programmatic medium
- Announcing Google Ads API Doctor
- Google Posts can now highlight customer testimonials in some countries
- Official AMP Plugin for WordPress Now Supports AMP Stories
- Google starts showing more images in web search results
- Strengthening our approach to deliberate attempts to mislead voters
- Meet Showcase: a new way to show off your videos, everywhere.
- Facebook’s Testing New Font Style Options for Posts
- Facebook’s Portal will now surveil your living room for half the price
- Instagram Tests Hiding Like Counts to Reduce Focus on Vanity Metrics
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