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EP. 256

December 9, 2022

To Infinite Scroll & Beyond! The Buzz About Google’s New Desktop Experience.

This week on Marketing O’Clock, Google’s Helpful Content System now comes equipped with an unhelpful content classifier Plus, Google’s desktop search experience is a scroll new world. Then, Google announces a helpful new feature, but will the best-laid keyword plan go away?

Main Digital Marketing News

New Keyword Planner Feature Automatically Organizes New Keywords Into Ad Groups

Continuous Scrolling on Google Being Brought to Desktop in English in the U.S.

December 2022 Helpful Content Update was Released

December 2022 Google Helpful Content Update Rolling Out With Global Impact

Take of the Week hashtag Fire

ICYMI, something that you just might not have seen

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Google Ads Audit by @DigitalSamIAm