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EP. 295

September 8, 2023

We Can’t (URL) Contain Our Excitement! URL Rules are Coming to PMax

On this week’s episode of Marketing O’Clock, we have Exciting news for advertisers still sURLy about PMax final URL expansion. Plus, SGE rolls out the missing link within answers, a new Reddit tool uses machine learning to AId in keyword research, and Audience participation comes to Microsoft Ads Editor.

Main Digital Marketing News

Google Search Generative Experience Officially Rolls Out Links to Webpages Within Answers

Reddit Launches AI-Powered Keyword Research Tool

Audiences in Editor and Other Product Updates for September

Google Adds URL Contains Targeting Functionality to Performance Max

Take of the Week hashtag Fire

ICYMI, something that you just might not have seen

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How to Structure Google Performance Max Campaigns - 7 Ideas