Episode 97 | November 22, 2019

Google wins the popular vote with new political ad policies.

In this week’s digital marketing news, TripAdvisor connects advertisers to travelers on its new ads platform, Google Ads updates political policies, reports launch for Google product rich results, Bing beats Google to implementing BERT globally, Spotify can choose your next favorite podcast, virtual influencers take over Instagram, Twitter experiments scheduling tweets, and the internet debates if digital advertising is a hoax.

 

Listen above and read the full show notes below.

 

This show is brought to you by The Biggest PPC Trends of 2020, According to 39 Experts.

Show notes:

This Week’s Digital Marketing News [02:51]

Must-Read Marketing Articles of the Week [56:01]

Take of the Week [14:03]

Lightning Round

Paid [17:03]

Non-Paid [27:09]

 

Working Hard or Hardly Working [48:25]

W T H [50:45]

Cool Tool [54:35]

Shoot The Heck [64:26]

Episode 96 The Need for Page Speed. Google to Reward Fast-Loading Sites.