Episode 85 | August 30, 2019

Tis the Seasonality: New Bid Adjustments are Coming to Google Ads

Tis the season for Google Ads special occasion smart bidding, Yelp personalizes their user experience, Linkedin launches top-secret insights hub, Tik Tok is all the rage, Facebook gets in front of the 2020 election, Twitter works on scheduling feature, Quora’s in big trouble, Pinterest fights misinformation with facts, 5 million Google search results are analyzed, and this 2000’s start-up company is secretly making a comeback.

 

Listen above and read the full show notes below.

 

Show notes:

 

This Week’s Digital Marketing News [03:52]

Must-Read Marketing Articles of the Week [58:53]

Take of the Week [16:21]

Lightning Round

Paid [19:46]

Non-Paid [34:30]

Working Hard or Hardly Working [48:05]

W T H [51:47]

Cool Tool [57:35]

Shoot The Heck [61:10]

Episode 84 Google Ads (sort of) Standardizes Bidding Delivery