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Top 50 Most Influential PPCers

2023 MOST INFLUENTIAL PPCer

Melissa Mackey

Associate Director of Paid Search

MerkleB2B

Twitter @beyondthepaid

LinkedIn https://www.linkedin.com/in/melissamackey/

B2B

News & Updates

Melissa Mackey

Associate Director of Paid Search

MerkleB2B

https://www.merkle.com/

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Anu Adegbola

Paid Search Account Director
Marin Software
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Barry Schwartz

President
RustyBrick, Inc
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Navah Hopkins

Brand Evangelist
Optmyzr
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Recent Episodes

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Ep. 439

June 29, 2026

STRONG Opinions on Google Ads’ “Strongest Match” Label Tests 💪

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Ep. 438

June 22, 2026

AI Mode News From Google! (and Meta?) 🤔

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Ep. 437

June 15, 2026

In a SNAP! 🫰 OpenAI’s New Beta Ads Manager Tool Will Create...

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