EP. 203
December 3, 2021
Gap Analys-ish: YouTube "Improves" Search Insights & Adds Content Gaps
This week on Marketing O'Clock, the YouTube Creators Team announced a Content Gap feature and other new insight tools for creators, but the real gap exists in the insights themselves. Google Ads issued service adjustments for accounts that were impacted by an issue with shopping campaigns in November. Plus, Jack Dorsey and his beard are stepping down as CEO of Twitter and all the digital marketing news you missed this week.
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Live take from Sarah Burke
Looking for campaign ideas? If you haven't seen, FB launched an annual holiday calendar with campaign ideas by vertical.
For example, for Q5, you can view ad copy, creative, data, insights, strategy reccos for ecomm, travel, services, etc. https://t.co/b8mHZ5C750 #fbadschat pic.twitter.com/zC0MXJMCT7
— Akvile DeFazio (@AkvileDeFazio) November 30, 2021
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