EP. 215
February 24, 2022
Auto-AppLIES! Microsoft Advertising Rolls Out Auto-Applied Recommendations
This week on Marketing O'Clock, Microsoft Advertising rolls out auto-appLIED recommendations under the guise of helping customers. Plus, Google introduces a new Shopping Experience Scorecard, Facebook launches some Reel-y unique ad formats that we hope "stick" around, and Google is Tri-ing us with the Golden Triangle.
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Microsoft Advertising Launches Auto-Applied Recommendations (And Turns Them on Automatically)
Google note on the Shopping experience scorecard today. https://t.co/vx4UITUiQZ#ppcchat pic.twitter.com/Oy71GIfCVd
— Lawrence Chasse (@lchasse) February 22, 2022
So what they’re saying is: “We’ll choose your keywords, your ad copy and how much you’ll pay for clicks”? Yeah, sure, let’s all get on board with that 😳 and how do we justify management fees when we’re supposed to just let Google do it all?
— Reeva Cutting (@ReevaCutting) February 19, 2022
How my Dependence on Facebook cost me my startup, $100M, and 110 jobs
It's the first time I've publicly spoke about this in 4 years.
A 🧵...
— Joe Speiser ⚡️ (@jspeiser) February 22, 2022
My latest post is based on helping site owners troubleshoot favicon problems -> Favi-gone: 5 Reasons Why Your Favicon Disappeared From The Google Search Results [Case Studies]
If your favicon has gone MIA in the SERPs, you should check out my post: https://t.co/XfWI4yQQYX pic.twitter.com/jEKmUHfwcZ
— Glenn Gabe (@glenngabe) February 22, 2022
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