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In this week’s digital marketing news, Google’s new asset reporting features improve the gaming experience, Bing charges full speed ahead with instant indexing, SpecialAnnouncement data for coronavirus-related content is supported on Bing, Pinterest Today shares worldwide trending topics, and these unlucky parents had a series of unfortunate events occur at their first Zoom happy hour.
EP. 115
March 27, 2020
Back That Asset Up. Better Reporting for Google App Campaigns
In this week’s digital marketing news, Google's new asset reporting features improve the gaming experience, Bing charges full speed ahead with instant indexing, SpecialAnnouncement data for coronavirus-related content is supported on Bing, Pinterest Today shares worldwide trending topics, and these unlucky parents had a series of unfortunate events occur at their first Zoom happy hour.
Good Vibes & Marketing Wins
[15:39]
[24:05]
- Google Ads Introduces New Policies for Government Documents & Services
- E-commerce ad spend doubled as social distancing behavior took hold
- Citing COVID-19, Trade Groups Ask California’s Attorney General To Delay Data Privacy Enforcement
- Maryland approves digital advertising tax and New York could be next
[30:29]
- ‘New Google Podcasts’ redesign starts rolling out w/ auto-download, new episode alerts
- Google Podcasts is finally available on iOS
- Record With Friends 2.0
- YouTube Updates for Creators: Improved Analytics for Live Streams & More
- Google Suspends Local Reviews & Q&A During Coronavirus Outbreak
- GMB “temporarily closed” button
- Google Launches COVID-19 Info Site & New Search Experience for Coronavirus Queries
- YouTube will limit video quality for everyone by default for a month
- How to pause your business online in Google Search
[44:26]
- Facebook suspends AR approvals amid coronavirus threat
- Yelp adds a GoFundMe donation button for struggling businesses
- Twitter Reawakens Profile Verification to Help Identify Authoritative Voices on COVID-19 Outbreak
- Snapchat Launches New ‘Here For You’ Mental Health Resource Ahead of Time in Response to COVID-19
- The Coronavirus Reviews Facebook as a News Powerhouse
- Instagram prototypes Snapchat-style disappearing text messages
- Short-Form Video App Likee Is Making a Push Into the US Market
- Twitter Provides More Tweet Copy Tips via Its’Good Copy, Bad Copy’ Program
- Facebook Makes Desktop Refresh Available to All Users
- Facebook Accused in Amended Lawsuit of Knowing Ad Audiences Were Inflated
- Facebook Is Testing a New Option Which Would Connect Brand Loyalty Programs to In-App Activity
[56:03]
[59:42]
Beware of ‘ZoomBombing:’ screensharing filth to video calls
Show Notes [62:16]
- Join Us for SEJ eSummit 2020: Our 100% Virtual Search Conference
- HTC pivots to host annual conference in VR
Freebies [62:15]
- Yelp’s COVID-19 Response and Support for Local Businesses
- Premium SEO training courses at MOZ Academy are 100% free
- We’ve put together the #searchstarterpack
- Udacity’s Contribution to the COVID-19 Crisis: One Free Month Access to Nanodegree Programs
Good Sheet [67:26]
[68:10]
[71:41]
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