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EP. 348

September 13, 2024

eCPC You Never. Google Will Phase Out eCPC Bidding for Search & Display.

This week on Marketing O’Clock, Google bids eCPC bidding Adieu and announces Confidential Matching, a data privacy solution that we actually have confidence in. Plus, all the digital marketing news you missed this week.

Main Digital Marketing News

Google Ads is Getting Rid of eCPC Bidding for Search and Display Campaigns

 

Take of the Week hashtag Fire

 

Don’t Pay for Click Fraud Software

 

ICYMI, something that you just might not have seen

Google Ads “Scissors Model”

We include every article from the lightning round and absolutely everything that we cover in our weekly newsletter!

 

Hijacking The Back Button and SEO