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In this week’s digital marketing news, businesses set up shop on Facebook, choose your Twitter conversation settings, Shopify updates pave the way for the future of e-commerce, Google reunites with image extensions after phasing out gallery ads, and Walmart’s attempt to compete with Amazon never takes off.
EP. 123
May 22, 2020
Don’t Shop Believing. Facebook Launches Shops for Small Businesses.
In this week's digital marketing news, businesses set up shop on Facebook, choose your Twitter conversation settings, Shopify updates pave the way for the future of e-commerce, Google reunites with image extensions after phasing out gallery ads, and Walmart's attempt to compete with Amazon never takes off.
[17:42]
[19:53]
- Google Ads Shortens Business Identity Verification Time
- Make the best of YouTube yours with YouTube Select
- LinkedIn average frequency column
- “manage” a LinkedIn campaign
- Google is auditioning candidates to succeed the third-party cookie
[27:38]
- The May 2020 Core Update rollout is complete
- More missing Google My Business reviews appearing as publication speed picks up
- Releasing Additional Features in New Bing Webmaster Tools Portal and OAuth Support for Bing Webmaster APIs
- Google Search Console Adds Reports for Guided Recipes
- Google Guided Recipes Blindsides Recipe Niche
- Google Lists 5 Key Trends Shaping Consumer Behavior Amid COVID-19
- Search Off the Record – Trailer (New Podcast Show by Google Webmasters)
- Google significantly changes how it measures page performance with the release of Lighthouse 6.0
- Physical Address vs. Mailing Address – What Does Google Base Ranking On?
- Google Discover performance reports data issue
- Structured Data Not Supported for Unpaid Listings in Google Shopping Tab
- A reintroduction to our Knowledge Graph and knowledge panels
- Amazon Prime Day 2020 date is now set for September, say company sources
[48:58]
- Supporting Well-being with Guides on Instagram
- Twitter Updates Tweet Embeds, Including New Presentation Style
- Giphy has been acquired by Facebook and is joining the Instagram team
- Facebook details the AI behind its shopping experiences
- Pinterest launches shopping spotlights with influencers and publishers
- Instagram Officially Launches Option to Share Instagram Live Broadcasts to IGTV
- Instagram makes it easier to see when you’re broadcasting music you can’t use
- Facebook Tests New ‘Engagement Alerts’ for Groups to Help Highlight Key Topics and Discussions
[58:35]
[62:58]
Walmart is shutting down Jet after spending $3 billion on it in 2016
Social or Not Social [66:30]
- The Hot New Thing in Clubby Silicon Valley? An App Called Clubhouse
- reply if you want to be verified!
Is Podcasting Dead? [68:20]
- Spotify Strikes Podcast Deal With Joe Rogan Worth More Than $100 Million
- The Popular Podcast “Call Her Daddy” Is In Turmoil And Fans Are Turning On The Hosts
Burn Your Slacks [71:12]
Extra Extra Spice Served Up For You [72:00]
[73:07]
[74:13]
[78:20]
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