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Newsletter 
EP. 239
August 12, 2022
Google Ads Baby, Has New Text They Can Handle, So Head on Over To Their Discovery Ads Channel
This week on Marketing O’Clock, audience insights, text overlays, and more! Discover all the changes coming to Google Discovery campaigns. Then, Advertisers are automatically opt(imiz)ed into new Google shopping ads titles and people were Searching for answers after a Google outage.
- Skip ahead to your favorite segments
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- In Case You Missed It
- Lighting Round - Paid & Non Paid
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I've got a keyword with a click that cost $141 out of the blue, and it's not showing up in the SQR. Ridiculous that Google will charge that much for a SINGLE click and not show us.
— Amalia Fowler (she/her) (@AmaliaEFowler) August 9, 2022
One thing strikes me from working on both the US and European search markets:
You can spend hundreds of thousands of dollars a year solely on branded Search – in the US.
You, usually, don't get that in Europe. Not even close. #ppcchat
— Andrew Lolk (@AndrewLolk) August 10, 2022
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