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In this week’s digital marketing news, Google launches another perfectly named core update, Shopify brings shopping into the 21st century, Google Smart Shopping introduces new conversion goals, Google highlights their efforts through the COVID-19 pandemic, check these website vital signs for a healthy user experience, and we open the floor for debate if stats should be taken as facts.
EP. 121
May 8, 2020
Search Results MAY Vary. Google’s Latest Core Update
In this week's digital marketing news, Google launches another perfectly named core update, Shopify brings shopping into the 21st century, Google Smart Shopping introduces new conversion goals, Google highlights their efforts through the COVID-19 pandemic, check these website vital signs for a healthy user experience, and we open the floor for debate if stats should be taken as facts.
[17:33]
[20:35]
- Roku Unveils OneView Ad Platform
- Amazon Ads: Skyrocketing Growth in Q1
- No cookie consent walls — and no, scrolling isn’t consent, says EU data protection body
[27:00]
- Google Podcasts Manager
- Add Google Maps to your Data Studio reports
- AMP + Web Vitals – a better web, together
- Google Merchant Center Releases Price Competitiveness Insights
- The State of Nofollow, UGC, & Sponsored Link Attributes in 2020 [New Research]
- Rising Retail Categories
- Web Stories, powered by AMP
- How to Track Surfaces Across Google (Free Shopping Ads) Revenue in Google Analytics
- Spotify is testing video podcasts with two YouTube stars
- YouTube plans to let news publishers sell off-platform subscriptions through their channels
- GoDaddy Hosting Breach Undetected for 6 Months
[42:53]
- Bing Pages update featuring Twitter source
- Shopify Merchants Can Now Tap Into 350 Million Pinterest Users
- Report: TikTok tests CTA ads to share revenue with influencers
- LinkedIn stories are here
- Facebook Expands Community Help Hub to Cater to More Assistance Options
- Facebook Is Running a New Series of Education Sessions for Facebook Group Admins
- Revise your Twitter replies for a limited time
- LinkedIn Releases New Tools for Virtual Job Interviews
[49:50]
[52:26]
Show Notes [55:47]
- SMX Next: A Virtual Event For Tech-Driven Search Marketing
- SEJ eSummit Virtual Conference 2020
- Soapbox: Enjoy the attention glut while it lasts
Goin’ Viral [56:37]
Friends of the Pod [57:00]
Good Sheet [58:30]
[62:36]
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