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Newsletter 
EP. 139
September 11, 2020
Microsoft Finds the Missing Link for Advertisers. LinkedIn Social Targeting Has Arrived.
The wait is over, LinkedIn targeting rolls out in Microsoft Advertising. Plus, Facebook sets limits on the number of ads in an account, new filters for the Facebook ad library, multi-image extensions in Microsoft Advertising, and we still have a lot more to say about Google's removal of search query data..
- Skip ahead to your favorite segments
- Digital Marketing News
- Take of the Week
- In Case You Missed It
- Lighting Round - Paid & Non Paid
- Working Hard Or Hardly Working
- WTH
- Cool Tool
- Must Read
- Watch Us In Action
- Microsoft Ads Integrates LinkedIn Ads Targeting
- Facebook to Impose Limits on Number of Ads
- New Active Date Filter in Facebook Ads Library
- Microsoft Advertising Introduces Multi-Image Extensions
- Sign Our Petition to Give Advertisers the Ability to Opt-Out of Non “Significant” Search Terms in Google Ads
This is why agencies get a bad wrap. Too many out there just stealing money from people for doing literally nothing.
Then when they come to us, we have to act as therapists and coach back to a healthy relationship with an agency. It’s exhausting.
— Michelle Morgan (@michellemsem) September 4, 2020
Dear @googleads,
You know that YouTube is a "search engine" for VIDEOS, not WEBSITES, right?It looks like you may have become a little confused. 😧😯
#ppc #ppcchat pic.twitter.com/55lzY8l1CX— Amy Middleton Hebdon (@amyppc) September 5, 2020
- Google Ads dynamic image extensions
- Measure conversions while respecting user consent choices with Google Tag Manager Consent Mode
- Facebook Ads is out of control
- Quora lead generation forms compatible with promoted answers
- Auto-generated promotion extensions in Google Ads
- New LinkedIn Ads bidding section
- Google doesn’t care about you, but we do! Linkedin Ads tips from Mark Saltarelli
- John Mueller: Speakable Markup is not obsolete
- Add your podcast to Amazon Music
- Smart Banners point to Apple News instead of publisher apps in iOS 14
- More than 70% of SEOs in the U.S. are men, make more than female colleagues
- The SEO gender gap and how to close it
- YouTube DOES use your Google activity to recommend videos
- AVIF has landed
- Outboola won’t happen
- Bing announces enhanced robots.Txt testing tool
- Seo companies can sabotage your web site & maps listings
- Google url parameter tool upgrade will be ‘really cool’ when migrated to new search console
- Google: it’s unlikely core web vitals will become the primary ranking factor
- Meet the new Google Finance
- Google tells employees to take Friday off as a ‘collective wellbeing’ holiday during pandemic
- Pinterest outlines recent improvements to feed ranking, and focus on video content
- Instagram adds ‘suggested reels’ display in main feed, launches monthly reels trend insights
- Tiktok leads social app downloads again in August
- Tiktok adds new ‘stitch’ feature to facilitate video responses
- Facebook says ‘technical issue’ caused its ads to appear on publisher websites without their permission
- Facebook adds new personalization tools for watch, flags new organic video performance insights
- New test lets some people view Instagram stories directly through Facebook
- Verifying advertisers on Facebook & Instagram
- Facebook Campus launches
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