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EP. 248

October 14, 2022

Looker? I Barely Know Her! Data Studio is Now Looker Studio.

This week on Marketing O’Clock, Look(er) at me now! Google announced that they’re unifying their BI products under the Looker umbrella, which means Data Studio is getting a rebrand. Then, Google Ads is putting your money where their mouth is with new tools to actually test their recommendations before applying them to your campaigns. Plus, keywords, and topics, and placements, goodbye! Google is removing some targeting options from YouTube campaigns. Subscribe to us on YouTube and fill out the form in this week's episode description to claim your free PMin Sticker!

Main Digital Marketing News

Introducing the Next Evolution of Looker, Your Unified Business Intelligence Platform

Google Ad Recommendations Can Now be Applied as Experiments

Keyword, Topics and Placement Targeting are Going Away from YouTube Ads Next Year

Optimize Your Video Campaign for More Conversions

Take of the Week hashtag Fire

ICYMI, something that you just might not have seen

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