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EP. 206

December 23, 2021

Microsoft Advertising eXandrs Their Offerings With New Acquisition

Yule love this week's episode as Jess and Greg cover some huge programmatic news from Microsoft, and discussing Reddit's HO HO IPO. We also cover all of the digital ad news of the week along with all the marketing and social stories that you need to know.

Main Digital Marketing News

Microsoft to acquire Xandr to accelerate delivery of digital advertising and retail media solutions

Reddit files to take the company public

Take of the Week hashtag Fire

ICYMI, something that you just might not have seen

Advertising Platform OpenX Will Pay $2 Million for Collecting Personal Information from Children in Violation of Children’s Privacy Law

We include every article from the lightning round and absolutely everything that we cover in our weekly newsletter!