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On this week’s episode of Marketing O’Clock, has anyone checked in on Meta recently? They ARe doing weird things over there. Plus, Microsoft Ads unveils an API-tastic ad format for chat-savvy publishers to monetize their site or app. Also, the recap of Google I/O and their overflow of search news.

Main Digital Marketing News

Microsoft Advertising Launches Chat API to Monetize AI Chat

Meta Launches New AR Reels Ads and Facebook Stories

Meta Reworks its Ads on Reels Monetization Program with a New Performance-Based Payout Model

Meta Previews New AR and Shopping Ads at NewFronts

GA4 Custom Funnel Reports are Here

Take of the Week hashtag Fire

ICYMI, something that you just might not have seen

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Is Google Analytics 4 a Tactical Move Away From Free Analytics?