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EP. 339

July 12, 2024

Robbery in Broad Daylight? Google Ads Changes Keyword Match Type Default Settings.

This week on Marketing O’Clock, is Google Ads being greedy to a (de)fault? The new default keyword match type paints with broad strokes. Plus, Google Ads puts a new ad format on the map and in Demand (Gen) tCPA insights are coming to an account near you.

Main Digital Marketing News

Broad Match Enabled By Default When Creating A New Search Campaign

Take of the Week hashtag Fire

 

The New Google Ads UI

ICYMI, something that you just might not have seen

Here's What Happens When You Disavow Every Link To Your Website

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7 LinkedIn Ad Settings and Tactics You Didn't Know You Needed