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EP. 338

July 4, 2024

We’re Marketing O’Clock & We Approve this (Synthetically Created) Message. Google Ads Updates Political Ad Policies.

This week on Marketing O’Clock, Google Ads releases a two policy system ahead of the 2024 election. Google is doing local a disservice with new LSA placements. Plus, Microsoft Advertising wants property managers to make themselves at home in the new Property Center.

Main Digital Marketing News

Google Ads Gains New Checkbox: Altered Or Synthetic Content

Local Service Ads Coming to Google Maps On iOS

Microsoft Advertising Property Center & Lodging Campaigns Expands

Take of the Week hashtag Fire

 

The Real Reason Nobody Agrees on Brand Bidding in Google Ads

ICYMI, something that you just might not have seen

Interaction Coverage Percentage

We include every article from the lightning round and absolutely everything that we cover in our weekly newsletter!

 

18 PMax Secrets: Seasonailty Adjustments & More