Top 50 Most Influential PPCers

View Our 2023 List
audio play icon

EP. 303

November 3, 2023

We Never Saw Them(e) Coming! Search Themes for PMax are in Beta

On this week’s show, I scream, you scream, we all scream for search themes! Google Ads’ Pmax Beta has us feeling cautiously optimistic. Plus, you can’t DOJ the latest updates from Google vs USA and we want Google Ads to keep their “pause” off our accounts!

Main Digital Marketing News

Search Themes for PMax are Rolling Out in Beta

Custom Segments in PMax are Going Away in 2024

Jason Kint’s Google Versus DOJ Update

More Coming Out In The Google Antitrust Trial

20 Most Profitable Google Queries Revealed During Antitrust Trial

Take of the Week hashtag Fire

ICYMI, something that you just might not have seen

We include every article from the lightning round and absolutely everything that we cover in our weekly newsletter!


A PPC Practitioner’s 13-Step Guide to Optimizing Paid Ads