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EP. 168
April 2, 2021
You, You, You “Auto” Know About Microsoft Advertising’s New Features
Building a community on Facebook turns out to be a recipe for disaster for the New York Times, Twitter addresses widespread user complaints (though not the one you’re thinking of), and things get inten(t)se over zero-click search data.
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Here's an email from a Googler backdooring my agency, telling him we "missed" turning on automatically applied updates, which is an important setting, that he urgently needs to turn it on, and asks him to get it done by EOD. 😠 #ppcchat #googleads pic.twitter.com/8ULR9Nhr7A
— David Kyle | davidkyle.x (@DavidKyle) March 25, 2021
PSA - Microsoft (bing) shopping can work (seen a lot of nay-sayers recently).
Launched these campaigns about a week ago as a test - currently at about 3.5x roas on this $5k after the first week #ppcchat pic.twitter.com/2e0TxDxeaq
— Shaun Elley (@selley2134) March 25, 2021
We'll send the dozens of articles in the lightning round and absolutely everything that we covered this week!
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