On this week’s episode of Marketing O’Clock, it looks like the bird is trying to make some ‘cents’ with their latest monetization updates. Plus, fresh out the oven! Google is cooking up a targeting solution for the third- party cookie phase- out in Chrome. Also, Google's MAGIcal AI Project could cast a spell on search results.
Interesting small new feature in #GoogleAds Asset Library:
➡️surface Audiences resonating with an asset.
It seems that these insights need plenty of data before showing.
The Library is improving, but needs more to become really helpful (i.e. where is each asset used?) #ppcchat pic.twitter.com/J5CcPC9LG8
— Dario Zannoni@ASUE (@DarioZannoni) April 13, 2023