- Hey Google, what's the latest news?
- New structured data specifications called "speakable" are allowing you to ask your Google Assistant news related queries and have it read an article section back to you. You can then decide if you want to read it yourself.
- Watch Party Launches Around the World
- Grab your friends, family, co-workers anyone from anyway and sit down to watch Facebook videos together! Watch Party allows users group leaders to host Q&A's about certain subjects, tips or tutorials. Facebook may also expand this feature to people outside of groups as well!
- New developer requirements to protect our platform
- Twitter is taking additional steps to protect their platform from spam and other malicious automation and anything that threatens the invasion of privacy.
- New landing page parameter options available in Google Ads
- There are two new changes in landing page parameters to make it easier to specify parameters.
Do you know what time it is? It’s Marketing O’Clock with Greg Finn and Jess Budde. Watch this episode to get your weekly dose of the biggest news from the digital marketing industry this week. You don’t want to miss this episode!
video: https://www.youtube.com/watch?v=gB592gNcrEQ
blog: https://cypressnorth.com/marketing-oclock/secure-your-site-googleassistant-features-marketing-oclock-ep28/
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- Digital Marketing News
- Lighting Round - Paid & Non Paid
- Must Read
- New ads.txt-only inventory control in Display & Video 360
- This new ads.txt will help increase transparency in the digital advertising space and help combat unauthorized and domain-spoofed inventory being sold in the industry.
- Facebook lost one million monthly active users to GDPR
- GDPR hit Facebook hard with a major loss of users.
- Designing for the Google Assistant on Smart Displays
- These Smart Displays allow you to build visual displays for voice-centric Actions. From carousel images to custom themes to help express your brand, this new Smart Display system gives you new ways to present users with audio or visual components through Google Assistant. Available in stores now!
- Now you can “follow” neighborhoods to keep tabs on the areas you love.
- Search these areas remotely and find information on favorite restaurants and other places to explore!
- Chrome starts telling users HTTP sites are not secure
- It is finally here. Chrome will now officially start warning users if your site is not secure by adding a label of text that says "not secure."
- How to Use Google Keyword Planner in 2018 (and Beyond) by Joshua Hardwick
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