Podcast Addict 
Apple Podcasts 
Overcast 
Pocket Casts 
Google Podcasts 
Castbox 
Radio Public 
Breaker 
Spotify 
Anchor 
Stitcher 
Youtube 
Newsletter 
Today’s episode of Marketing O’Clock is brought to you by Upfluence. With Upfluence's all-in-one platform, marketers can streamline their influencer marketing campaigns and scale their influencer programs in no time.
EP. 149
November 20, 2020
To the App Window to Your Twitter Wall. Y’all Fleet Fleet Twitterusers
On this week's episode of Marketing O'Clock: the story is just beginning for Twitter's new "Fleet" feature, advertisers can now run carousel ads on Twitter, and YouTube can put ads on your videos whether you like it or not.
- Skip ahead to your favorite segments
- Digital Marketing News
- Take of the Week
- In Case You Missed It
- Lighting Round - Paid & Non Paid
- After Show: Shoot the Heck
- WTH
- Cool Tool
- Must Read
- Watch Us In Action
https://twitter.com/Twitter/status/1328684389388185600
Twitter debuts carousel ads with up to 6 images or videos
Twitter launches new 'carousels' ad format option
Email I just received from a Google rep who I've never talked to before. So helpful and in line with my client's goals. pic.twitter.com/471xyDVq6p
— Joe Martinez (@MilwaukeePPC) November 16, 2020
Not sure if this has been mentioned yet but here is a super quick guide on how to enable free product listings for Micorosft Adverting 🆓🛒
Tools
Merchant Center
Settings
Product ListingsMake sure the setting is set to 'Yes' and away you go!#ppcchat pic.twitter.com/we31jH1Xep
— James Webster (@PPC_Webster) November 17, 2020
I'll get it if you aim your pitch forks at me for considering this, but before you LOL, hear me out. And then you can still aim your pitch forks 🙂 https://t.co/nvM5pnbIfJ
— Ginny Marvin (@GinnyMarvin) November 16, 2020
I'll get it if you aim your pitch forks at me for considering this, but before you LOL, hear me out. And then you can still aim your pitch forks 🙂 https://t.co/nvM5pnbIfJ
— Ginny Marvin (@GinnyMarvin) November 16, 2020
If you have not done so already, make sure and double check your auto applied control center in your MCC account to make sure all the accounts are set to "Not activated" unless you want recommendations being auto applied to your accounts. https://t.co/MVaVtCCur3#ppcchat pic.twitter.com/81iVQJ4KU8
— Lawrence Chasse (@lchasse) November 18, 2020
Google Ads Editor 1.5.2 now available #ppcchat https://t.co/tBoMrLRC2n
biggest thing for me is bulk image extension uploads/edits
— Greg (@PPCGreg) November 19, 2020
- We discovered two measurement issues. Here's how we're making it right.
- 8 Google shopping campaign structures using priorities (advanced)
Beginning in January, Google's Ad policies will also require app advertisers to be more transparent within their ads about the app they're promoting.#GoogleAds #AppAds pic.twitter.com/aMZ9ZAjxuF
— Mark Irvine (@MarkIrvine89) November 13, 2020
BREAKING: @GoogleAds employs basic arithmetic to display how much they're stealing from advertisers https://t.co/H0yszug4zu
— Mark T Saltarelli (he/him) (@MarketingByMark) November 19, 2020
And another announcement today!
🎉 We have updated the Remove outdated content tool 🎉
We freshened the tool interface and also made the existing capabilities more intuitive to use. We hope you will like the new look of the report!
Read more at https://t.co/BuUss03YJT pic.twitter.com/s6zL4wOp0e
— Google Search Central (@googlesearchc) November 17, 2020
- Google Passage ranking - Martin Splitt answers questions
- Google Search Off the Record: Web Stories, search and sheep launches, and more!
- Microsoft Edge now has coupon and promo codes built in for online shopping
New: Create reports and dashboards directly in Merchant Center #ppcchat pic.twitter.com/DRctdcZRy8
— Andrea Cruz (@andreacruz92) November 13, 2020
- Google quietly launches small business advisors
- Apple will reduce App Store cut to 15 percent for most developers starting January 1st
- Google may not release another core update before holidays
- Instagram is making it possible to search by keyword
- Instagram adds new option which enables users to opt-out of third-party data usage for ad targeting
- Facebook adds more ways for creators to track and monetize their content on Facebook and Instagram
- Facebook adds more ways for creators to track and monetize their content on Facebook and Instagram
- Instagram expands new 'Guides' feature to all users, upgrades Search
- Twitter 'exploring' adding a dislike button or downvote system
REGISTER TODAY
Don't miss Marketing O'Clock Live at the SEJ eSummit!
Don't forget to join their LinkedIn group!
We're droppin' all the knowledge
on your favorite platforms
Start Listening